People enjoy heat. I’m not a member of this wet-brow, runny-nose club, but I applaud anyone who dares to confront food that could possibly liquefy them. Doritos isn’t new to the ways of zesty, but they’ve introduced a pair of amplified flavors to help cross-promote Pepsi Max Cease Fire, a “cooling” brand of lime-infused soda eager to make a dent in the marketplace. This coupling of drink and chip is intended to provide the ideal snacking intensity, yet these Doritos retain a bit more snap than anticipated.
BRIAN ORNDORF 